Rip it up magazine is an Adelaide based publication. It covers youth, entertainment and lifestyle issues. The online Rip it up draws from three local publications including Onion, Attitude and of course Rip it up.
The layout of each publication is designed rather differently. The print version of this media is similar to that of a newspaper. It uses similar paper and is around the same size. The design includes a front cover and double page spreads of text and graphics. This is rather different to the traditional glossy magazine style that we are all familiar with.
The online version of this magazine has all the same details and information available to their audience but it’s not laid out the same. The home page has a list of links you can click on that take you to the different pages with specific information, which is also found in the printed version. According to Parker (2003, p. 278) 'Your online readers will appreciate a hyperlinked table of contents at the start of your publication'.
Another difference is that the webpage is much more eye catching due to the sharp images and background designs. Where as, the printed version shows a duller finish on the paper they use. Although colour is a useful tool to enhance an online publication it is important that you don't add too many because it can be distracting for your reader (Parker, 2003).
This does not disadvantage the reader because the information and text is much more valuablein a magazine such as this. The information is also clearly set out, which avoids complications with their readers searching for information (Parker, 2003).
Image source: Rip it up/facebook
Parker, RC, 2003, 'Designing documents for web distribution', Looking good in print, 5th edn, Paraglyph Press, Scottsdale AZ
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